NOW here's a big one concentration zeroing in preoccupation is fatal both on the freeway and in business i had to learn this you got to keep your mind concentrate i have a little rule that says don't start the business day till you get t the office i used to start my business day in the shower or at the breakfast table and it just messed up a lot of things i'm sitting at the breakfast table guess where my mind is at the office i even got mixed up going to the beach and you know trying to you know do some relaxing time but sure enough when i'm in the office i'm thinking about the beach and when i'm on the beach i'm saying i should be at the office now see that's mixed up we quoted that little quote from the reader's digest in the evening seminar right wherever you are be there if you're at the breakfast table be there when you're having a conversation with somebody be there when you're on your way to work be there enjoy the ride take a look around you what's going on study human nature what's happening you know be there then when you get to the office you know go for i reasonable time is enough time to achieve all of your goals just shut that down reasonable time is enough time i had to learn that reasonable time is enough time here's why it's not the hours you put in it's what you put in the hours if you start depositing greater ideas into the hours you've got later than now i'm telling you later you can't believe the productivity that will flow the ideas you can't think of now a year from now they'll start to flow and when you deposit those ideas in the hours you've got productivity multiplies by two three five ten and then do priorities on your goals what's important this week what's important this month here's the next one often review just go over your goals to make sure that your list is working for you it's got you inspired it's got you turned on somebody says how come you're up so early say if you were headed where i'm headed you'd be up early too wow if you were gonna meet who i'm gonna meet you'd be up early if it was gonna stack up for you like it's stacking up for me you'd be getting up early this is why you need to think on paper put your game plan on paper to make sure you're not spending major time on minor things little phrase i have says don't mistake movement for achievement it's not that difficult to get busy what you have to do is check to see what you're busy on it's easy to haul out the trash and fix the screen door get the car washed take the kids to school i mean it's easy to stay busy righ the key is on what and so the rule is never give in to the temptation to clear up small things first instead of clearing up all your small things starting your major task and loop back and clear up your small things later there's something about small things they're like rabbits in the field they multiply if you start working on your small things the end of the day will come and you're still working on small things and your major task is not in touch so you've got to discipline yourself to get straight into your most important task and say where that until it's don yeah and there are a lot of small things that are unavoidable you just have to do them uh there's a there's a there's a concept called working in real time working in real time because if it's less than a two-minute task that pops up do it immediately yeah return the phone call sign the note read something make the decision dictate the memo whatever happens to be just less than two minutes and it's urgent then do it immediately don't store it but and then get right back to your major to accomplish major tasks you need to carve out blocks of time where you won't get you can work without interruption uh and that's what i do is i work at home and disconnect my telephone and so i can work non-stop for two or three hours you get extraordinary amount of stuff i write and publish uh four or five book every year most people that i know do not publish one book in three to five years uh i publish and i post with major publishers um and and they're good books and they're two and three hundred page books and they're absolutely extensively researched extremely detailed well-written uh beautiful books uh they're paid big advances by major publishers i do for a year you know how can you produce so many books i know people have bee trying to get a book done for years said well i just organized my time and i rock off major chunks and i work those chunks so what we know is that the key to success is first of all you have to know exactly what you want and then second of all you have to focus and concentrate you have to focus and concentrate the mind always moves towards its currently dominant thought and otherwise you become jack of all trades master of none i mean i became a permanent consultant i was good at a lot of things but not nothing really good at one thing and until i concentrated maybe on the psychology of winning and and becoming an audio speaker on tape and pushing that up to the consciousness did i ever become successful but if you can find a team or a coach and a mentor and you get focused in one area your expertise grows with that and you develop focus and discipline maround that one thing people say well wait a minute if you do that you're just going to be good at that the great thing about that is when you're successful in one thing they think you're a success in your whole life and they give you free tickets when you could afford them this is this is what the crazy thing about being really good at something they give you free tickets when you're making more money than the average joe so the thing to do is take one thing and become really good at it and then people will sponsor you the other thing of course is that when you have a team when you have comrades when you have friendly competition like olympians or you have to run wind sprints and you have to compete with one another on the same team you find yourself helping other people because you're all on the team together you're not going to beat anyone out of their position but you're trying to be your best among the fast field so i think realizing that you're with a team of winners that you're disciplined by training and no train no gain super bowl olympic astronaut all the same rehearse on the field simulate drill learn the plays remember the next thing you know it becomes like driving your car brushing your teeth second nature and everyone says look at that spontaneous performance spontaneou spontaneity is conditioned reflex you're only spontaneous when you've learned to do it before and you're comfortable doing it but you don't just do it without learning so i think the coach the equipment the team the comrades and the training is everything multitaskers are less efficient than single taskers people multitask because they have a modified form of attention deficit disorder average adult in america has an attention span of 45 seconds they're very easily distracted so therefore so therefore what we do is uh we forget multitasking and instead we try to focus if we get diverted or digressed into another task we come back to it like a gyroscope coming back to full upright position it was single tasking now here's some of the keys again if i teach these in my programs the number one rule is do things faster min other words pick up the pace move quicker if you want to get more done move quickly pick up the pace just move faster just move move just imagine you're under a deadline the other end of the building is on fire you've got to get this done it's absolutely amazing what happens when you put yourself under pressure number two is um work longer and harder as jim rohn suggests a wonderful comment start a little earlier work a little harder stay a little later if you come into the office a little bit earlier one hour of uninterrupted work is the equivalent of three hours of work in a busy office environment so you find opportunities you come in an hour earlier when no one's there and you immediately start work and you get an enormous amount done work at lunch time but everybody goes for lunch everything quiets down don't go for lunch because everybody else is use that time to get on top of things and stay an hour later what you'll do is you'll beat the traffic coming in beat the traffic going home it won't affect your schedule at all but you'll actually double your productivity so that's one way work longer and harder the other day work faster the third way is do things you're better at keep asking what are the things that i am the very best at because those are almost invariably the things that pay you the highest hourly rate so do more and more of the things that you're better at now the fourth task isto get better at your key tasks improving at your key test is critical sort of like skiing if you're a just an amateur skier you have to go very slowly so if you're falling better you get it skiing the faster you can ski so since most skiers you know kind of measure how many times how many runs did i have today well a good skier can get 10 or 15 runs down the whole mountain a poor skier may only get five or six the good skier is two three times as productive because he or she is better at the key tasks so say what's the most important thing i do and get better at and it's the most amazing thing i gave a talk yesterday to to 100 very successful business people and i can speak for eight hours i often do full day seminars i had 12 minutes so what i did is i took a whole series of ideas and i condensed them around three key idea and three graphs and did the whole thing about 12 minutes and they said one of the best talks they had ever given because they just pick up the pace and you get really really fast and cover the most important points in your business say if i was really really good at prospecting well then i would have far more better people to speak to so therefore i'm going to get really really good at processing now another way that you can get more done faster is to work with other people is t do things together get people who cooperate with you so for instance sometimes i will sign a hundred books but when i have to when i've agreed for the client that i'll autograph 100 books then i have two people with my staff members once it's on one side and they open the book and shove it forward open to the signature page and i quickly sign it and shove it to my right and there's a second person there that takes the book and packed it and so goes bang bang bang bang bang bang i can get to a hundred book 100 book attendance whereas if i did it myself it was taking half an hour so so sometimes you can you can work with others another thing we talked about is bunch your tasks bunching your tasks means do a lot of again it's like signing books uh sign all hundred books at once uh do all of your letters uh or proposals at once do all of your prospecting at what point your test and another thing that you can do one of the greatest of all time savers is to down source down downsize outsource delegate and eliminate low value paths get rid of the multi-level don't try to do more of them get rid of them all together well again we have to keep coming back and i used to use the example of a mariner that would use a section to shoot the moon and the stars to find out exactly where uh the sailor was on the ocean well you have to do the same thing you have to stop every single day and sometimes during the day and think what are my goals right now what are my most important goals right now and of my most important goals what's the most important thing i can do right now to achieve my most important goal and you have to keep coming back another model uh that i a metaphor is the uh fashion photographers before they had automatic focus for the fashion photographer would have to every single time they moved they have to refocus the camera so you see that you can imagine you've seen them on movies on television they keep moving and and focusing and refocusing and refocusing as they move around the model well you need to do that throughout the day keep refocusing refocus it refocus it and keep asking yourself um is what i'm doing right now the most valuable use of my time so you have to keep refocusing keep saying is what i'm doing right now the most valuable use of my time is this the most valuable use of my time keep asking throughout the day and make sure that if somebody came in and asked you is that the most valuable use of your time right now you should look up and say yes it is like my talking to you right now the most valuable use of my time right now there's no other focus or concentration and instead i stop talking to you i will immediately shift like a sniper moving to the next target with a telescopic sight onto the now the most valuable time imagine we're standing in a big empty room right and we're standing in one corner and i give you a simple instruction i want you to go to that corner in a straight line right off you go no big deal right without telling you i slip a chair in front of you what do you do you go around the chair now you just disobeyed what i told you to do i told you to go to that corner straight line but this is the amazing things about human beings which is when we're given a clear destination we use our own creativity and our own sense of innovation and our own problem-solving abilities to overcome obstacles to get to the destination in other words the destination is more important than the route right we're flexible about the route we're obsessed with the destination reset we're standing in the corner together and i give you a simple instruction go somewhere in this room in a straight line and you say to me where do you want me to go i'm like i don't know you're smart figure it out go in a straight line and so you pick a point and you start walking and without telling you i put a chair in front of you and what do you do you come to a grinding halt i say what did you stop for you go will you put a chair in front of me or you'll make a sudden turn and go in another direction right and this is the problem it's the same obstacle the difference is when you have a clear set at a clear destination the obstacles become easy to overcome when you don't have a clear destination you keep coming to a grinding halt and what we do in our companies is we're counting the steps we're taking along the route but we're never looking at the destination right so company says made a million dollars this year we were only planning on making 800 thousands like we took 10 steps we're planning on taking eight where are you going no clue right we count the steps and so the point is is that people want to feel that the effort that they're exerting actually are moving somewhere and so successful measurement successful recognition is not just for the steps you take it's not just for the effort it's that the effort you exerted moved us closer to where we're trying to get i head for northern california clear lake ride the jeep trails up on top one of my great recreations where there's no stop lights no traffic lights and where the air is clear and where you can do some thinking uh part of it's to get away but i'm now going to put a fax machine in my motorhome so i can you know update my technology part of my uh part of my mode for the future is to be uh in touch and out of reach i want him to say for the next you know a little while you can contact him but you can't find him you know he's he's off in the mountains somewhere so i love to do that but i'm riding a little les i'm a little more cautious now than i used to be but uh you know all these years it's been fun for me you know dirt bike on top solo i just have to get away by myself for all the traveling i do around the world and all the hotels and all the uh you know flights that we take flying everywhere it's great to be alone there's something to be said for solitude you know not forever but you know get away think things over make some wise decisions hopefully and just contemplate the past and design the future.
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